On Demand Publishing up 132%

Despite this decline in traditional book publishing, there was another extraordinary year of growth in the reported number of “On Demand” and short-run books produced in 2008. Bowker projects that 285, 394 On Demand books were produced last year, a staggering 132% increase over last year’s final total of 123,276 titles. This is the second consecutive year of triple-digit growth in the On Demand segment, which in 2008 was 462% above levels seen as recently as 2006.

“Our statistics for 2008 benchmark an historic development in the U.S. book publishing industry as we crossed a point last year in which On Demand and short-run books exceeded the number of traditional books entering the marketplace,” said Kelly Gallagher, vice president of publisher services for New Providence, N.J.-based Bowker. “It remains to be seen how this trend will unfold in the coming years before we know if we just experienced a watershed year in the book publishing industry, fueled by the changing dynamics of the marketplace and the proliferation of sophisticated publishing technologies, or an anomaly that caused the major industry trade publishers to retrench.”

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